Compelling, intriguing, telling. The latest bestseller? Hardly. We are talking about the all-important job description written to attract great candidates and keep your talent pool abundant. In this Valley Industrial Association event entitled Writing Good Job Descriptions, HR professionals and small business owners will learn about the three parts of a great job "story" that go far beyond ticking off a list of position responsibilities and requirements. In a high-energy, fun format, co-presenter Laurie Swanson, founder of IT search firm Laso Corporation and prominent voice for women in IT, will share her almost two decades of executive recruitment experience alongside Michele Kelly, co-founder of K+L Storytellers, a B2B corporate storytelling firm. Get inspired when it comes to your next hire with a job description that entices and informs!